Month: December 2021

Cannabis cultivation is a taboo subject in the United States, especially in non-white communities. Not only are there barriers to entry for non-white communities learning about marijuana building, there is a strong negative stigma associated with black people and marijuana, part of the generation-long ‘war on drugs’ in the United States. Damian Fagon, the founder […]

At Buffer, we’m determined to help small business owners grow their brands on social media and beyond. As a result, we’ve come across so many companies doing incredible things. As we finish off this year, we wanted to share some of our favorites. Wondering how we chose them? We particularly admire brands that: Have established […]

It’s hard to overstate the importance of furniture in our lives. We literally live our lives on furniture, yet often do not realize the impact our chosen furnishings have on the planet in terms of chemicals, greenhouse gasses, and material waste. Phantila Phataraprasit learned about sustainability early in life and wanted to build the kind […]

Q: Help! I’m usually good at regularly posting to my company’s social accounts every day, but sometimes I’m at a total loss. Is it better to skip a day, or to post something just to stay on schedule? The task of coming up with new, engaging content on a regular basis can make social media […]

Corporations like Apple, Nike and Starbucks are known for their solid, instantly recognizable brands that are woven by everything they do. While the same can be said for many smaller businesses, it can feel daunting for entrepreneurs to build a brand off the ground, especially if you’ve never done it before. While you do not […]